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For press enquiries, please contact Rachael Holdsworth on 01903 892060, or email info@rachaelholdsworth.co.uk


PRESS RELEASE
19th January 2015

The the dates and venues for the World of the Horse for 2015 have now been announced.  The popular equestrian shopping pavilion will be present at Badminton Horse Trials, 6 - 10 May, Burghley Horse Trials, 3 - 6 September, and the FEI European Eventing Championships at Blair Castle, 10 - 13 September. 

PRESS RELEASE
10th March 2014
 

The World of the Horse pavilion continues to go from strength to strength and we will again be exhibiting at Badminton, Burghley and Blenheim in 2014.

We have now established our new access flow system for the public whereby they have to pass every stand if they come in one side and leave the other. This is the fairest way to lay out the marquee and it was well received last year.

This year we are doing away with the rather cumbersome aluminum frame at the front of the Marquee and screen printing our name and the brand sponsors logos on the gable end. Visibility from afar will however still be good with framed flags. Exhibitors signs will this year be mounted on board on the outside of both entrances. We have maintained the same locations on the show grounds and are happy to report that the footfall at Burghley is now considerably more than when we were in the Exhibition Village.

Our marquee contractors will again be Attwoolls for Badminton and Blenheim and Snowdens at Burghley. They both do an excellent job and we are more than happy with their services.

Sadly Alison Ulloa - Lata won’t be with us this year after 20 years of working for our company. She has been a huge support to us all at the shows for many years, both management and exhibitors alike and her constant good cheer and friendly manner will be sorely missed. This year our brand sponsors DJ Murphy, publishers of Horse and Rider and Pony magazine, will run their own merchandising stand at the front of the marquee and any exhibitor who has a problem will now have to contact me on site!

We look forward to welcoming exhibitors and members of the public alike to The World of the Horse in 2014.

Jamie Hawksfield
Managing Director
EV Events



PRESS RELEASE
25th September 2012

In response to the cancellation of Badminton, EV Events, are now offering adverse weather insurance for exhibitors at World of the Horse. If the event is cancelled before its commencement exhibitors will receive a 100% refund, with a pro rata refund for cancellations mid event.


PRESS RELEASE
25th September 2012

World of the Horse flourishes at Burghley 2012

The World of the Horse exhibition pavilion, a well-recognised attraction at the major British 3 day events proved a big hit in its new venue this year at the Land Rover Burghley Horse trials. The World of the Horse is renowned for its offering of a diverse range of equestrian products and innovations by its many exhibitors.

The opportunity arose to reposition the pavilion next to the “lion bridge” at Burghley this year, just yards from the main arena and right at the heart of the action throughout the duration of the event. The move has incited many positive comments from exhibitors in World of the Horse. Regular exhibitor, Paul Groomsbridge of Aquamax Horse Bedding said, “many of us had a very successful show, a record show for some exhibitors. The World of The Horse marquee was located in a prominent position and people were coming in and out all the time over all four days”.

It has been noted by several exhibitors that in previous years World of the Horse has been somewhat quiet on cross-country day with visitors to Burghley off out on the cross country course and not at the shops. Marketing Manager of World of the Horse brand sponsor DJ Murphy ltd, Zoe Canon said, “this new location allows the World of the Horse to truly be part of the action, gaining footfall and customers particularly on the all-important cross country day.” Jo Self, General Manager for Feedmark UK went on to say, “I am delighted with the repositioning of the World of the Horse this year at Lion Bridge; we had our most successful Burghley to date”!

Several new ideas have also been introduced to World of the Horse for 2012 all of which are set to continue next year. A valuable prize draw at Burghley was held in conjunction with DJ Murphy, with many of the exhibitors generously donating their products and services to the winner takes all prize fund. Social media has also been a key addition, with both a World of the Horse facebook page www.facebook.com/worldofthehorse1 and Twitter account @WorldoftheHorse set up in addition to the detailed World of the Horse website. These have proved popular with fans and regular updates ensure the public are informed of what is happening in World of the Horse.

Jamie Hawksfield, Managing Director of EV Events, the organisers of the World of the Horse, said “after the cancellation of Badminton earlier in the year it is brilliant that Burghley was such a success for our exhibitors. We look forward to working with the management at Burghley to further improve on the success of World of the Horse which is such a consistent and important attraction at these top 3 day events.”


PRESS RELEASE
2nd August 2012

The World Of The Horse – Event Shopping All Under One Roof!

The World of the Horse (WOTH) shopping pavilion once again provides a great equestrian shopping experience at Burghley and Blenheim. The thrilling Racewood showjumping and cross country jumping simulator will add another dimension to the World of the Horse experience for visitors. Following the cancellation of many events in 2012 owing to the adverse weather, Burghley and Blenheim are set to provide a feast of exciting things on offer for people starved of shopping opportunities.

In 2012 the WOTH Pavilion at Burghley moves to a prestigious new site by the Lion Bridge and the Members Marquee, affording easy access for spectators and close proximity to the main arena. This will be a highly visible position and will be widely signposted.

Burghley and Blenheim have attracted an exciting range of stands for the WOTH pavilion featuring new and innovative equestrian products – there will be something for everyone. Leading equestrian companies including Equestrian Vision, Mountain Horse and Maxavita bring their latest designs and innovations. There will be advice on hand from a wide range of companies supplying everything from feed to magnetic rugs. Also keep your eyes peeled in the pavilion for top riders, they will be popping in to see their sponsors and there will be the chance for autographs.

WOTH at Burghley will be hosting an exciting prize draw with many of the exhibitors supplying valuable prizes including a Mountain Horse Crew Jacket, FMB’s Magnet Medics, a Jeffries Wool Travel Rug, a 3.6kg tub of Feedmark Extra Flex HA Supplement and much more. One winner will win the entire prize haul. At Blenheim shoppers can take part in the Best Foot Forward scavenger hunt organised in association with the WOTH brand sponsor, Horse & Rider magazine. The first 250 people to complete the scavenger hunt successfully on each day will win a pair of Draper Therapies socks and all correct entries will be entered into a prize draw to win a selection of Draper therapies products, www.drapertherapies.com.

The WOTH pavilion will be open for the duration of Burghley (30th August to the 2nd September) and Blenheim (6th to the 9th September). The concept of WOTH has remained a favourite with shoppers over the years, it is all under one roof, (it also makes it a dry place to shelter in the rain!) and it is a leader in showcasing both new and innovative products and services at major equestrian events.


PRESS RELEASE
22nd April 2012

The World of the Horse is all set for an exciting 5 days immersed in the equestrian world at Badminton Horse Trials. As well as a tantalising array of innovations, quality and value for money equestrian products and services, there is also the chance to win over £1000 of products in our unbelievable prize draw. For more information, visit the Horse & Rider stand at the entrance to the pavilion.



PRESS RELEASE
28th April 2011

Good Trade in World of the Horse at Badminton

The World of the Horse (WOTH) saw good trade over the five days of Badminton, with genuine interest in the diverse range of equestrian products and a pleased response from exhibitors. Despite the hot weather which can sometimes put people off shopping, there were plenty of potential customers and the pavilion was busy throughout the event.

Paul Groombridge, Managing Director of Aquamax Horse Bedding is a regular exhibitor “The World of the Horse is brilliant for my type of business and the set up of the pavilion works very well. It attracts the right sort of business”. Rebecca Moore of Protexin Probiotic Supplements was also delighted with the response, “This has been our most successful year at Badminton, and we are very happy to have returned to the World of the Horse”.

Many companies enjoy the convenience of having a ready made stand and the smooth running of the pavilion. Jess Coleby of Feedmark said “The World of the Horse was very efficient for us, easily accessible and punctual – both opening and closing on time. The extra day at Badminton this year was a bonus”. Maxavita were also pleased with the extra day, enabling them to double their sales from last year. Holly Reeve Maxavita’s Sales and Marketing Manager had to say “This was the best show we have ever done, The World of the Horse is always well run and opens when you need it to”.

Major brand names such as Champion and Ariat take the opportunity to exhibit their full range of products directing customers to their stockists on site to make purchases. Another draw is the number of top riders such as Tina Cook, Lucinda Fredericks and Matt Ryan who spend time in the World of the Horse visiting their sponsor’s stands. Sally Dunnett of Salamo competition saddlery and bridlework said, “The World of the Horse attracts serious riders who are looking for competition products, people know where to find us and most riders will always come into WOTH”.

Jamie Hawksfield of EV Events, who run the World of the Horse pavilion said “Overall, exhibitors were pleased. The Easter weekend and the extra day’s trading caused some concern for those having to pay staff to man their stand, but the bank holiday and the fine weather certainly attracted the crowds. Business was good, which is very encouraging in the current uncertain economic climate”.

Next stop, Bramham Horse Trials on 2nd to the 5th of June. For further information and booking details Tel: 01403 865454


PRESS RELEASE
11th April 2011

Shop Window Launched

New Shop Window for exhibitors has been added to the World of the Horse Website.  Exhibitors are invited to submit details of products on offer, special offers, new product launches and rider appearances to highlight the company's presence in the World of the Horse pavilion.  The page will compliment the list of exhibitors and provide an opportunity for a more comprehensive presentation to ensure prospective visitors do not miss the stand. 

Companies wishing to submit information for the shop window should contact EV Events,  Tel: 01403 865454 or email: lara@equestrianvision.demon.co.uk


PRESS RELEASE
11th March 2011

The World of the Horse (WOTH) shopping pavilion once again provides a great equestrian shopping experience at Badminton. 2011 has attracted an exciting range of stands featuring new and innovative equestrian products – there will be something for everyone! Leading equestrian retailers including Ariat, Mountain Horse, Maxavita and Clayton Frederick’s Southern Star Saddlery will be showcasing their full range of products. There will be advice on hand from a wide range of companies supplying everything from feed to magnetic rugs. Also keep your eyes peeled in the pavilion for top riders, they will be popping in to see their sponsors and there will be the chance for autographs.

The World of the Horse is set to be busier than ever this year as Badminton is being held for the first time ever over the Easter bank holiday weekend. This means a whole extra day of shopping! WOTH will be open for the duration of Badminton, from the 21st to the 25th of April. The concept of WOTH has remained a favourite with shoppers over the years, it is all under one roof, (it also makes it a dry place to shelter in the rain!) and it is a leader in showcasing both new and innovative products and services at major equestrian events. There is a preview of the most innovative new products and services now available on the new shop window page on the WOTH website. (www.worldofthehorse.co.uk)

The World of the Horse will also be at other leading events throughout the season; Bramham, (2nd – 5th June) Burghley, (1st – 4th September) and Blenheim (8th – 11th September. For further information and details please contact: EV Events, Farren Court, Horsham Road, Cowfold, Horsham, West Sussex RH13 8BP. Tel: 01403 865454. Email: lara@equestrianvision.demon.co.uk. Web: www.worldofthehorse.co.uk
 


PRESS RELEASE
10th February 2010

The World Of The Horse – Ticks All The Boxes For Exhibitors

Look no further for a way to showcase new and innovative Equestrian Products and Services!

The World of the Horse (WOTH) shopping pavilion provides a quality, comfortable environment which allows the exhibitor to concentrate their energy, time and resources on the promotion and sales of products. With prime sites at leading events, WOTH has become an established marketplace for both new and innovative equestrian products and services. With up to 50 stands at each venue it attracts a large number of consumers all under one roof. The World of the Horse is promoted extensively through its sponsors DJ Murphy who own Horse and Rider and Pony magazine.

For the first time ever there will be a bumper 5 days of trading with Badminton being held over the Easter weekend. With the long weekend, a large crowd is expected and extra shopping days will boost sales for exhibitors. Another introduction for WOTH exhibitors is the new shop window page on the World of the Horse website, where new and interesting products will be featured.

Many exhibitors return year on year to have a stand in the World of the Horse. “We’ve been in the WOTH for a number of years now and have found it is a great way to exhibit. It secures us a place at the big events where there are a large number of customers concentrated in one area (particularly when the weather is bad!) The staff are always helpful and friendly” says Annie from SupaStuds Ltd.

The World of the Horse pavilion is present at Badminton (21st to the 25th of April), Bramham (2nd to the 5th of June), Burghley (1st to the 4th of September) and Blenheim (8th to the 11th September).
 


PRESS RELEASE
13th April 2010

NEW for 2010 - Badminton Daily Action DVDs

Equestrian Vision is set for an exciting Badminton with the launch of their daily action programmes on DVD.  For the first time, Equestrian Vision, in association with MBPtv, will be making a daily programme to bring you complete coverage of all the action at the World’s premier 3-day event.  Every competitor will be featured with live commentary.  Each day’s programme on DVD will be available from Equestrian Vision in the World Of The Horse pavilion at Badminton the following day.  The programmes will cost £24.99 each or you can order the complete set of 4 DVDs covering the whole event for £89.99.  To order after the event, visit the Equestrian Vision website.

The new Badminton course has now been unveiled.  Two exclusive videos compared by our very own, Jamie Hawksfield, show a preview of the event with interviews and insights as well as a fascinating course walk.  Visit Badminton Horse Trials website to watch the clips.



PRESS RELEASE
13th April 2010

Badminton 2010

The World of the Horse will again be a focal point for horsey shoppers at Badminton.  2010 has attracted an exciting range of stands to this popular pavilion including leading brands such as Ariat, Mountain Horse and Champion.  There will be advice from a wide range of companies supplying feed, supplements and healthcare for horses as well as saddlery and innovative new therapy products for horse and rider, plus your favourite equestrian read - Horse & Rider and Pony magazines. 


PRESS RELEASE
14th April 2009

What’s On in the World Of The Horse at Badminton

The World Of The Horse pavilion will once again be at Badminton. The large number of trade stands exhibiting within the World Of The Horse act as a focal point for shoppers who are keen to secure a good deal at Badminton. A selection of popular chat shows which will take place within the World Of The Horse pavilion, throughout the duration of Badminton. Top riders and equestrian personalities will be interviewed live, giving their feedback on the competition, the course and their own performance to date. Riders who will participate in the chat show include first timers, those who regularly compete at Badminton and world class riders such as Olympic rider, Mary King, who will also launch her new DVD, Enjoying Cross Country with Mary King,

Several riders will also be signing autographs on stands in the World Of The Horse – keep your eyes peeled for riders such as William Fox Pitt, Matt Ryan and Clayton and Lucinda Fredericks. Times and full details of chat show guests will be posted outside the World Of The Horse – check the blackboard for more details.


PRESS RELEASE

12 March 2007 – for immediate release

ARIAT JOINS WORLD OF THE HORSE

The new look World of the Horse pavilion now has even more to offer at the forthcoming Badminton Horse Trials, with the addition of the prestigious Ariat brand to the range of equestrian products and services represented. Ariat are the largest equestrian footwear company in the world with over 14 years experience in this field. A recent survey commissioned by the British Equestrian Trade Association revealed that 2 out of every 5 pairs of equestrian footwear sold were either Ariat or Mountain Horse, and the World Of The Horse now boasts both of these major brands as exhibitors.

Ariat Marketing Manager, Melanie Selman, is pleased with what the World of the Horse has to offer, and says, "This is a wonderful opportunity to take the entirety of the Ariat brand to the consumer, and to be able to show the depth of both Ariat footwear and apparel products available. It enables us to provide informed and in-depth product knowledge while measuring feet if required, in a relaxed environment", she says.

Managing Director of Ariat UK Distribution, Phil Duff, says "We introduce around 40 new styles every year to the equestrian market in the UK, some of which will be on display for the first time to the public at Badminton. This includes new styles that will not be available until the autumn."

In support of their display in The World of the Horse, Ariat will have 6 trained footwear specialists on selected retail stands at Badminton to ensure that the best advice on their footwear and apparel is available. "We are also looking forward to using this platform to give the public the opportunity to meet Ariat Pro-Team riders, who will be available on our stand during the show", said Phil Duff.

The World of the Horse will be present at Badminton (3-6 May), Bramham (7-10 June), Burghley (30 August – 2 September) and Blenheim (6-9 September). For more information, visit www.worldofthehorse.co.uk, or call 01403 860021.

ENDS


 

PRESS RELEASE

27 November 2006 – for immediate release

NEW LOOK WORLD OF THE HORSE

The World Of The Horse is to get a face-lift for the 2007 season that will see improved facilities for exhibitors and public alike.

The popular shopping emporium, sponsored again by D J Murphy (Publishers) Ltd and which has become a landmark at top events such as Badminton and Burghley, will occupy a new pavilion with an inviting 25m of open frontage. The gable façade will take on a new look with strong graphics and up to date signage to highlight the World Of The Horse brand and to help visitors identify and locate exhibitors.

Inside, the floor plan has been completely revised. The new layout is more accessible and will improve the flow of visitors to every stand. The system will ensure that each exhibitor is easy to find and provides an enhanced shopping experience in a friendly atmosphere for your customer, whatever the weather outside.

As well as the improved facilities, the new look World Of The Horse also offers better value for money for exhibitors with a new pricing structure that will see some exhibitors saving on their exhibition costs.

"I am delighted with the new design for World Of The Horse, which is fresh and revitalizing and will encourage business for our exhibitors", said Managing Director, Jamie Hawksfield. "Our established position at the big events such as Badminton and Burghley have enabled us to readdress our costs and as a result, we are able to offer excellent value and savings to our exhibitors. I hope that the improvements will encourage more exhibitors to try it".

The World Of The Horse provides a focal point for shoppers and is an ideal opportunity for companies to launch a new product or present their existing lines in a comfortable environment. Exhibitors get the opportunity to talk direct to the public, making it perfect for manufacturers who wish to get product feedback.

During 2007, the World Of The Horse will be present at Badminton (3-6 May), Bramham (7-10 June), Burghley (30 August – 2 September) and Blenheim (6-9 September). For more information, visit www.worldofthehorse.co.uk, or call 01403 860021.

ENDS

For more press information, contact Rachael Holdsworth on 01903 892060.


PRESS RELEASE

20 June 2006 – for immediate release

WINNERS IN THE WORLD OF THE HORSE

The World Of The Horse is an equestrian shopping pavilion that has become a popular landmark at events around the UK, and it will be present at the prestigious Royal Highland Show (22nd – 25th June), again this year.

There is plenty going on in the pavilion with a wide range of new and innovative equestrian products and a competition giving visitors a chance to win a superb prize of a collection of top equestrian products WORTH OVER £400.

Some of the products on show include:

Pippa Funnell, Good Foundations, the new rider training programme on DVD, from Equestrian Vision

The new WOW Cross Country jumping saddle from First Thought Equine Ltd – They will be demonstrating the unique benefits of riding on air with this revolutionary modular saddle.

Leverton & Co will be showing first aid, woundcare and neutraceutical products for horses.

The latest range of stylish clothing for riders will be on show from Mountain Horse as well as horse clothing from Premier Equine and hi-viz safety wear from V-Bandz.

The World Of The Horse occupies a prime location on raised ground between the main ring and the equestrian arenas.

The World Of The Horse is the place to find out what is new on the market as well as taking a look at the best product developments in the industry.

For more information, visit www.worldofthehorse.co.uk.

ENDS

For more press information, contact Rachael Holdsworth on 01903 892060

 

 


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